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Home
Index

1.Introduction

2.Ethical SEO

3.Spider's view

4.SEO spam

5.General topics

 

Index
1. Introduction
1.1 Ethical SEO or SEO spam?

2. Ethical SEO
2.1 How a search engine actually works
2.2 Google
2.3 Links
2.3.1 PageRank
2.3.2 Outbox links and Robot.txt
2.3.3 Inbound links
2.4 Keywords
2.5 Metatags
2.6 Content
2.7 SEO Copywriting

3. How a spider views your website
3.1 Images, Flash content and JavaScript
3.2 Dynamic pages and canonical issues
3.3 Structure of the website
3.3.1 Frames, tables and CSS
3.3.2 Sitemap

4. Search engines optimization spam
4.1 Cloaking
4.2 Auto-Redirecting
4.3 Doorway pages
4.4 CSS tricks

5. General topics
5.1 Reinclusion in the index
5.2 Age of site and Google sandbox
5.3 Yahoo
5.4 Location optimization and themes
5.5 Click popularity
5.6 Promoting your website